Yahoo sells out

Sure, they can do whatever they want, but here is why they are shooting themselves in the foot and WILL attract attention from the FTC, in my opinion:

Yahoo is now serving users search results and including sponsored listings on the same page. These are paid ads and marked as such, no problem.

They also have paid inclusion, which does not guarantee ranking but only inclusion and frequent re-indexing. Also no problem.

But now they are starting site match and this is a problem. Site match is like paid inclusion with a yearly fee, but there is also a fee for every click.

So now you have advertising and free listings all together and no way to tell them apart.

This just confirms my feeling that Yahoo did not purchase Overture. Overture has used some kind of mind control to get Yahoo to pay for Overture to take over Yahoo...!

The Yahoo that we have known and loved for so long is in trouble and many be gone forever.

Thank God we still have Google!

(hris