Wednesday, November 30, 2005

AskPoodle.com calls itself a "search engine", but is really a Pay-Per-Call and Pay-Per-Chat Site

 
Social Activism Meets the Bottom Line: Innovative Search Engine, AskPoodle.com, Hopes to Show Why Local Human Sales Agents Plus Paid Search Advertising Now Equals Unbeatable ROI

Search engine innovator, AskPoodle.com, is sending advertisers and investors a wake-up call. AskPoodle.com makes a ripple in search engine advertising ROI and an outsourcing-aware public by introducing a locally?focused set of services for online advertisers, such as PayPerCall and ?PayPerChat.? The positive impact on local economies coupled with higher ROI could start a trend for the grass roots and Wall Street investors alike.

Newark, NJ (PRWEB) November 30, 2005 -- Search engine innovator, AskPoodle.com, is sending advertisers and investors a wake-up call. AskPoodle.com makes a ripple in search engine advertising ROI and an outsourcing-aware public by introducing a locally?focused set of services for online advertisers, such as PayPerCall and ?PayPerChat.? The positive impact on local economies coupled with higher ROI could start a trend.

Ubiquitous outcries from CNN?s Lou Dobbs and others have frequently resounded that local economies suffer dramatically in the short term when sales jobs are shipped overseas to countries like India. Security issues have also long been cited by many experts as another key problem. Journals such as the Business Week, August 16, 2004 article titled ?Outsourcing: Fortress  india? (http://www.businessweek.com/magazine/content/04_33/b3896073.htm) have related concerns from experts that sensitive corporate, government and personal information often enters a regulation-free zone when it is outsourced to most overseas companies operating in countries without even the currently lax level of US standards on privacy in place.

AskPoodle.com?s founder, Luis Pereira, is asserting a revolutionary holistic solution that could feasibly become a new trend in search engine advertising. This new model would create a balancing act by encouraging more US companies to hire locally for their PayPerCall sales leads, and by encouraging more consumers to buy locally in both PayPerCall and PayPerChat sales. ?The nature of PayPerCall is to support local sales agents and local sales, a win-win for employment and municipal tax bases,? says Pereira. Another boon to local-based PayPerCall sales is that regional flavor, dialect, and conventional ways of communicating are easier for a native to understand and appreciate than for a non-native. Still another key issue is also the need to demonstrate the fact that cheap labor needn?t so consistently come from overseas to service a community in Appalachia or small town America, when there are many willing to take sales agent jobs right in our own backyards. Much of the time these sales jobs can supplement a household income that is at or below the national poverty line.

On the brass tax end, many may ask ?what makes a poodle an expert on car engines?? A locally focused, human-administered search feature called ?PayPerChat?, quite possibly. What?s more, the Poodle (www.AskPoodle.com) is in your general neighborhood, is familiar with your regional dialect and may even have been to the very antique shop or auto garage you are looking for. AskPoodle.com?s most intriguing innovation, ?PayPerChat,? will allow PC-wizards to wield their powers as usual, but with virtual, instantaneous, real-time answers. When the call is successful in landing a sale, the sale is recorded along with any that weren?t successful. That spells the return of authentic ROI measurement, and it has many online advertisers whetting their appetite again for online advertising, and looking askance at PayPerClick.

Innovation has been often cited by economists as the ultimate antidote to outsourcing woes in the US, even as local economies do a nosedive. Luis Pereira, Search Engine Advertising innovator AskPoodle.com?s wizard behind the red curtain, says that PayPerCall has already begun to show that a call is worth a thousand text ads. ?How much more likely is the user to initiate a chat session than a phone call?? says Pereira, ??Probably a lot more likely.? Many who use computers prefer virtual interactions to ?live? ones with voice due to the informal nature of internet use, yet also prefer human-tailored service. AskPoodle.com?s new concept, PayPerChat, allows a feeling of security while pajama-wearing homebodies or busy non-committal executives inquire on services, materials, investments or products. The range of possible uses is as endless as the current sea of chat rooms, only in these chat rooms people have a motivation to come and spend money.

?Take the PayPerChat model and multiply it by thousands, hundreds of thousands of customers engaged in local chat sessions with buyers in their own backyard, and you have the other half of what is potentially a revolutionary new way of doing business online. It is the human and local elements behind the two main vehicles of AskPoodle.com that stand to revolutionize the way we use the internet, by making the local shopping experience the first option again. If the labor is at least coming from our own local communities must of the time (as in PayPerCall, for instance), it is going to change the face of America, not just the face of how we advertise goods and services online,? says Pereira. ?We need to solve two problems, in reality, to even solve one of them. This is how we envision the start of a more balanced trend that benefits everyone in the US, not just corporations.? This is good for everyone. I think if we succeed, America will benefit also.

AskPoodle.com appears to be the first search engine, and arguably the first for-profit company, to formulate this as an issue of their own foremost concern. '?Made in America? may not always be possible, but ?Sold by America? may just be.

Pereira says that Ask Poodle, Inc. is currently inviting queries from the media, investors and motivated activist groups.

###

Press Contact: Luis Pereira
Company Name: Ask Poodle, Inc.
Email: email protected from spam bots
Phone: 201-312-1115
Website: http://www.AskPoodle.com


[Editor's comments: Insaine idea or "next big thing"? I admit I have no idea. But I think it's a mistake to call it a "search engine"... (hris ]

 

Friday, November 18, 2005

Network Solutions: Still the Domain Price Leader

I guess it's just like those gas stations that sell petrol at a price that is above most of the other stations. The higher cost makes some people think that their more expensive gas must be "better" in some way, otherwise they would not charge more, right?
 
So it is too with domain names. I just happened to be on the Network Solutions (Didn't they change to Verisign at some point...?) site and thought I would check their prices, expecting them to be the same old $30 a year that they used to be. At first I almost went into shock! It said they were only charging $8.95 a year!!!    Then I realized that it said that price was " 1 Year w/ Monthly Hosting". They actually give you the domain for free if you pay for a year of hosting. But if you just want a domain name for a year it's $34.99! Ouch, yup they're still at it.
 
Ok, I do see that there is a price break if you register for more than one year at a time, but why put the pressure on people to register for multiple years? Most other registrars don't do that.
 
So what's the difference between a NSI domain and a GoDaddy or other registrar's domain name? You got it, about $26! They are even charging $34.99 for .info domains, which can generally be had for a huge discount for the first year. Check out www.domainsite.com, my new favorite registrar as an example.
 
NSI also offers something I have not seen, the ability to register a domain for 100 years at only, ONLY $9.99 a year!. What a bargain! An what are the chances that we will have domain names, or have to pay for them in 100 years? I'd say it's pretty slim. Given that the profit on domain names is so huge, I don't expect them to get all that expensive in the future. Thank God, we were able to give NSI some competition. Can you imagine what domains would cost if they were the only provider...!?!?
 
(hris
 
 

Thursday, November 17, 2005

Check Your Phone Bill for Fake Charges from OAN and Nationwide Connections

Check Your Phone Bill for Fake Charges from OAN and Nationwide Connections, Inc.
 
OAN, Billview.com, Billingconcepts.com, Nationwide Connections, inc., oanweb.com, Qwest are all involved, but make it very hard to trace back to the source of the bogus phone bill charges
 
In looking over my phone bill this month I discover a charge for $6.25. Now, you would think I would remember a collect a call from Spearfish, SD from last month, right? Well it's a bogus charge and I also discovered we had one on our bill from last February that was supposed to have been made in December 2004. That one was from Michigan and also for $6.25.
 
The numbers they provide in the bills will take you to Nationwide Connections whose supposedly bill on behalf of OAN, whatever those letters mean. All the numbers they give you at Nationwide Connections for OAN just take you back to Nationwide Connections. OAN really does not want to be contacted by you...!
 
The good thing is that Nationwide Connections readily gives you credit or in the case of my old charge says they will send a voucher that can be used against our phone bill for credit. We'll see if we really get one.
 
The message here is to check your phone bill every month and question any funny-looking charges.
 
Do some searches in Google for oan scam and billview scan and you will find it ain't just me.
 
Here's one blog entry that I found that confirms what I've seen:
 
(hris

Wednesday, November 09, 2005

Dog Birthdays & Parties.com Hires Award-Winning Agency for Interactive Needs - Dog Party and Dog Birthday Party Rankings Sought

 
Zunch Communications, Inc. Lands New Search Engine Optimization Client: Dog Birthdays & Parties.com Hires Award-Winning Agency for Interactive Needs

%summary% (sic) 

Dallas, TX (PRWEB) November 9, 2005 ?- The unique specialty retailer Dog Birthdays & Parties.com (http://www.dogbirthdaysandparties.com) has chosen Zunch Communications, Inc. (http://www.zunch.com) for all of their search engine optimization (SEO) needs.

A leader in the interactive industry and recently named by topseos.com as the top Search Engine Optimization firm again this November, Zunch Communications, Inc. is committed to providing solid service and search engine optimization results for clients.

?We?re glad to have Dog Birthdays and Parties.com on board for our SEO services,? said Zunch Chairman & CEO John Sanchez. ?They have a great, niche market and a loyal customer base. We?re looking forward to increasing their presence online so even more customers can find out about them.?

Search engine optimization, also known as search engine placement and search engine positioning, is the process of improving a website for higher search engine rankings. It should also be the first step in achieving higher rankings.

About Dog Birthdays & Parties.com
A property of Uptown Dog Club, Inc., Dog Birthdays & Parties.com (http://www.dogbirthdaysandparties.com) specializes in products and ideas for canine occasions such as dog birthday parties, puppy showers and training class graduations. The website includes party planning guides, a nationwide directory of party venues, gift ideas, dog birthday announcements and a pet party discussion forum. Dog Birthdays & Parties.com is an early leader in the emerging consumer trend toward pet parties.

Headquartered in Dallas, Texas, Zunch Communications, Inc. (http://www.zunch.com) is a search engine optimization, website design and Microsoft Certified application development company dedicated to achieving measurable results for its clients. Top-ranked worldwide in search engine optimization; Zunch Communications is a member of DFWIMA, SEO Consultants, seopros, DFWSEM, topseos and a Circle Member of SEMPO. Zunch also maintains offices in New York City, San Francisco, Chicago, Orlando and Mumbai.

# # #

Press Contact: Angela Jones
Company Name: ZUNCH COMMUNICATIONS
Email: Angela.Jones@zunch.com
Phone: 972-455-4800
Website: http://www.zunch.com


[Editor's comment:

It is fortunate that Dog Birthdays & Parties.com was able to secure the services of a company that will be able to provide expert services for them in the fiercely competitive terms which include:

dog party,776
dog birthday party,749
the dog party supply,537
dog birthday party supply,163
dog theme party,143
dog theme birthday party,139
dog party collar,138
dog birthday party idea,121
dog party game,120
dance dog party,89
black dog halloween party,85
dog party favor,81
dog halloween party,78
dog party idea,77
the dog party invitation,77
dog theme party supply,66
birthday dog home invitation party print,34
the dog party stuff,32
county dog louis party st swim,31
dog theme party decoration,31
dog tag party favor,26
dog party hat,26
dog party decoration,25

I am sure there are few firms that could adequately provide service that would insure good rankings for these wildly popular search phrases. Yes, when faced with a difficult search engine marketing or search engine optimization challenge it certainly does pay to get the best, no matter what the cost.  -(hris ]

 

Monday, November 07, 2005

Search Engine Marketing Firm iProspect Experiences Meteoric Growth In the Netherlands

 
Search Engine Marketing Firm iProspect Experiences Meteoric Growth In the Netherlands

Watertown, MA (PRWEB) November 7, 2005 -- iProspect, the Original® http://www.iprospect.com [Search Engine Marketing Firm], today announced that iProspect Netherlands has experienced tremendous growth during its first four months in business, already serving a number of major brands, including DHL and ING Card. A division of Aegis Group plc?s Isobar Communications digital network, iProspect looks to continue the global extension of its brand into the European and Asia-Pacific marketplaces.

http://www.iprospect.com/nl/[?iProspect Netherlands] was only launched at the end of June 2005, and already serves around 20 major brands -- substantial advertising accounts,? said Marc Noët, Managing Director, Isobar Communications Netherlands. ?The search engine marketing knowledge and recognized ethical approach of the iProspect brand in the U.S. that have been duplicated in the Netherlands are two of the key factors in this rapid growth. Our original goal was to become the third largest SEM firm in the Netherlands within nine months. Having achieved this goal in less than half the time, we?ve re-set our sights on achieving absolute market leadership within the Netherlands search marketplace and further re-enforcing the leadership position Isobar Communications already has here," according to Noët.

?iProspect Netherlands? tremendous growth is demonstrative of the respect the iProspect brand generates,? said Nigel Morris, CEO of Isobar worldwide. Morris continued, ?The iProspect brand is globally recognized as the premier player in the search engine marketing arena. iProspect?s http://www.iprospect.com/whychoose/thought-leadership.htm [thought leadership] in the marketplace and reputation for excellence in process, technology, and results speak for themselves. Without question, it is a brand that fits perfectly with Isobar?s strategy to create a global network comprised of the very best digital agencies in all key disciplines. This should be seen as just one part of a global search strategy that is being rolled out in a carefully planned and rigorous way.?

iProspect Netherlands is the first of many planned global brand expansions into the European and Asia Pacific marketplaces. Leveraging the knowledge, expertise, and ethical standards resident at iProspect in the U.S., the Netherlands? search engine marketing firm was able to ramp-up with impressive speed and land major brand advertisers by leveraging the trusted iProspect name.

"We chose iProspect as part of our overall online media,? noted S. Schroeders, Distribution Manager at ING Card. Schroeders continued, ??Their specialized knowledge and dedication to http://www.iprospect.com/whychoose/search-engine-marketing-ethics.htm [search engine marketing ethics] made us choose them."

According to J.P. Duurland, Head of Marketing Communications at DHL, ?iProspect Netherlands significantly positions DHL as a market leader in this rapidly growing online media channel.?

Acquired by Isobar Communications at the end of 2004, iProspect is respected worldwide for the quality of their tools, process, and people, and is considered a key component in its parent?s strategy to develop a global digital network.

?These are exciting times here at iProspect,? said Fredrick Marckini, the firm?s founder and CEO. ?As the iProspect brand is launched in international markets, the opportunities for our clients to leverage true, in-country search marketing expertise is something we know will produce powerful results. By offering a true, in-country, search engine marketing network, the possibilities for leveraging best practices and the power of search internationally are significant.?

?Search engine marketing as a whole is barely scratching the surface of what?s possible in the United States alone,? said David Verklin, CEO of Carat North America and of Aegis Group?s Asia-Pacific division. ?More and more, search engine marketing is a game that is played without borders to reach audiences all over the world. Through our planned expansion of the iProspect brand into Europe and Asia, we are building the next generation of search marketing capability. It?s not enough to be found by searchers within the borders of the U.S. We want to help our clients reach searchers from Holland, to France, Japan, South America and beyond. As more and more citizens of the world go online, they continue to rely on search to identify products and solutions, and it will take a truly global search engine marketing firm with ?boots on the ground? in each country to connect these searching audiences with brands. We?re excited about iProspect Netherlands? early success in pursuit of that vision.?

About iProspect
http://www.iprospect.com [iProspect®] is the Original® Search Engine Marketing Firm. The company helps many of the world's most successful brands maximize their online marketing ROI through http://www.iprospect.com/services/search-engine-optimization-service.htm [natural search engine optimization], http://www.iprospect.com/services/paid-inclusion-management-service.htm [paid inclusion management] as a Yahoo! Search Submit Certified Ambassador, http://www.iprospect.com/services/pay-per-click-management-service.htm [pay per click advertising management] via their own patent-pending bid management agent called iSEBA?, and http://www.iprospect.com/services/web-analytics-service.htm [Web analytics] through their own SEM-configured version of WebTrends?. Located in Watertown, Massachusetts, the company can be contacted at 1-800-522-1152, or by visiting www.iprospect.com.

Questions regarding this release should be directed to iProspect Media Relations Manager, Colleen Reed, at 1-800-522-1152 x1203 or creed@iprospect.com.

# # #

Press Contact: Colleen Reed
Company Name: IPROSPECT
Email: creed@iprospect.com
Phone: 617-923-7000
Website: http://www.iprospect.com

Thursday, November 03, 2005

Man Vomits Uncontrollably Upon Hearing of New Press Release About Million Pixel Advertising Pages

 
Man Vomits Uncontrollably Upon Hearing of New Press Release About Million Pixel Advertising Pages
 
(NARWEB) November 3, 2005 -- Minneapolis - At his job today, Wally Nordfish was taken ill in a most violent and uncontrolled way when a co-worker showed him a press release just issued by the owners of another million pixel ad page web site, designed to take advantage of the current hype around such sites.
 
The spewing incident lasted only a few minutes, but co-worker Gene Sheffeid said, "Man, I know he hates those sites, but I just thought I would tease him a little more. I've seen the Exorcist, but I always thought that was just special effects. The worst part for me, now that I know he's going to be ok, is that he was seated at my desk at the time."
 
When the spasms caused Mr. Nordfish to lose consciousness, he was taken to a nearby hospital and released a few hours later. When reached by phone for comment, he said, "I'm really embarrassed and I have no idea why that happened. This is the first time. I just started reading what Gene showed me and my stomach started spinning like a turbine. It was like a nightmare!".
 
Mr. Nordfish continued, "Those stupid pixel sites are such a rip-off! They are nothing better that graphic link farms with no text content, no Google PageRank, and no real value for the money they are charging people. The damn things have no content, ok?!!?". It was suggested that there was enough material for the story and that Mr. Nordfish should get some rest and end the call.
 
The company that employs both men declined to comment but issued a short statement: "We regret this incident and have amended our employee handbook to include rules about the distribution of objectionable materials at the office, or using company equipment. It's a shame that this had to happen, but everyone at the company is very aware these pixel sites, the problems they can cause, and we do not foresee something like this ever happening again.". No disciplinary measures were mentioned, but there was speculation that Mr. Sheffeid would be required to clean up the work area.
 

MillionDollarHomepage Hacker Attack Clones Get Slapped

(PRWEB) October 31, 2005 -- Hackers have started their onslaught on MilliondollarHomepage type sites. They have found a vulnerability in the script that allows them to post their banner over the advertisers logos. But the advertiser still gets the click thru. These attacks are easily undone and everything returns to normal without the site closing. They are simply just ugly but not malicious. Most sites that were hacked were back to normal in minutes.

Says Peter the Hack ( one of the guilty ) , about the hacks " We can do no lasting damage , just place our oversized "banner" on a free spot , so that it over shadows the real pixels. but the real pixels get the clickthru , you just see our banner. We only do it for fun , not malice. the game is to see who can hack the big one ! "

For a list of MilliondollarHomepages , try http://www.freemillionpixels.com/topsites/
See if you can find any of these messages !

http://www.freemillionpixels.com
http://www.ffq.com

Gerard Brady

--------------------- Other Related News --------

New Toplist generates amazing traffic for Pixel sites

Friday, 28. October 2005
The Free Million Pixels Toplist ( http://www.freemillionpixels.com/topsites/ ) has generated huge amouts of traffic to the sites that signed up for the free service. The pixel sites , scripts , other lists etc are ll noticing a surge in their stats. this is due partly to the fact that the toplist is receiving thousands of hits daily which in turn leads to free visitors to the sites that came on board.

Sites that didnt join are feeling the pinch as they get left well and truly behind in the "Pixel War" . ( To pun another great pixel directory ).     It seems that sites that joined the Webring have benefitted the most. To join the Webring the sites must display a piece of code that allows for easy navigation thru all the member sites. Thus people can surf pixel sites , almost automatically.

The Toplist is a totally free service , being funded only by the odd advert , mainly those from http://ffq.com ( a pixel banner site ) and http://free-banners.biz ( one of the larger Banner Exchange Networks ) .

Most of the traffic to the Toplist comes from the search engines as it is well placed in its appropriate keywords ( First in many ). It has tured out to be a easy way for pixel related sites to get a backdoor onto the no.1 spot , or at least their site featuring for free on the site that is at number one ( and often 2 & 3 aswell )


Milliondollarhomepage clone steals the Limelight

Friday, 28. October 2005
http://FreeMillionPixels.com , a clone of Kevin Tew `s original Milliondollarhomepage has stole the thunder behind the original. The ads are free on FreeMillionPixels.com thus generating hugh numbers of visitors, free-ads are getting clicked , everyone wins.

Media coverage of this new site has been as heated as that of the original. Some predicting that it will overtake the original in a few short days. The reason for this is not onlt the free element , but content . And as they say "Content is King". this has been achieved by continuslly adding to the site. ie a toplist of all the other pixel sites , ie http://freemillionpixels.com/topsites/ . this top list is an archive of all the other pixel sites with a ranking system. Forums et al , are in the pipeline.

For more information on http://freemillionpixels.com and other pixel sites , visit the toplist here http://freemillionpixels.com/topsites/

###

Press Contact: Gerard Brady
Company Name: Web Innovations
Email: me@gerrybrady.com
Phone: +353862606883
Website: http://www.freemillionpixels.com


FREE 1 Year Technology and Business Magazine Subscriptions!
http://consultant-directory.tradepub.com/
_______________________________________________
Promote your consulting business with
http://www.Consultant-Directory.com
_____________________________________________
Professional SEO firm submits to over 160 systems
by hand and shares the list so you can do it yourself!
http://www.Best-Free-Search-Engine-List.com
____________________________________________
Search 8 million deleted domains for one you want.
http://www.bizprolink-internet.com
____________________________________________

 

Publishers Sue Google Over Plans To Digitize Books

 FOR IMMEDIATE RELEASE

October 19, 2005

Contact: Pat Schroeder
Ph: 202-220-4543
Email: pschroeder@publishers.org


Publishers Sue Google Over Plans To Digitize Books
Google Print Library Violates Publishers? and Authors? Rights

The Association of American Publishers (AAP) today announced the filing of a lawsuit against Google over its plans to digitally copy and distribute copyrighted works without permission of the copyright owners.  The lawsuit was filed only after lengthy discussions broke down between AAP and Google?s top management regarding the copyright infringement implications of the Google Print Library Project.

 

The suit, which seeks a declaration by the court that Google commits infringement when it scans entire books covered by copyright and a court order preventing it from doing so without permission of the copyright owner, was filed on behalf of five major publisher members of AAP: The McGraw-Hill Companies, Pearson Education, Penguin Group (USA), Simon & Schuster and John Wiley & Sons.

 

The suit, which is being coordinated and funded by AAP, has the strong backing of the publishing industry and was filed following an overwhelming vote of support by the 20-member AAP Board which is elected by, and represents, the Association?s more than 300 member publishing houses.

 

?The publishing industry is united behind this lawsuit against Google and united in the fight to defend their rights,? said AAP President and former Colorado Congresswoman Patricia Schroeder. ?While authors and publishers know how useful Google's search engine can be and think the Print Library could be an excellent resource, the bottom line is that under its current plan Google is seeking to make millions of dollars by freeloading on the talent and property of authors and publishers."

 

Announced late last year, the Google Print Library Project involves the scanning and digitization of millions of published books from the collections of three major academic libraries-- Stanford University, Harvard University and the University of Michigan?from which Google plans to create an online, searchable database. Oxford University and the New York Public Library are also participating in the Library Project, but are only making available works in the public domain. 

 

Over the objections voiced by the publishers and in the face of a lawsuit filed earlier by the Authors Guild on behalf of its 8,000 members, Google has indicated its intention to go forward with the unauthorized copying of copyrighted works beginning on  November 1.   

 

As a way of accomplishing the legal use of copyrighted works in the Print Library Project, AAP proposed to Google that they utilize the well-known ISBN numbering system to identify works under copyright and secure permission from publishers and authors to scan these works. Since the inception of the ISBN system in 1967, a unique ISBN number has been placed on every book, identifying each book and linking it to a specific publisher.   Google flatly rejected this reasonable proposal.

 

Noting the existence of new online search initiatives that respect the rights of creators,  such as the ?Open Content Alliance? involving Yahoo, Hewlett-Packard, Adobe and the Internet Archive,  Mrs. Schroeder said: ?If Google can scan every book in the English language, surely they can utilize ISBNs. By rejecting the reasonable ISBN solution, Google left our members no choice but to file this suit.?   As a twelve-term Member of Congress, Mrs. Schroeder served as the Ranking Member on the House Judiciary Subcommittee on Courts and Intellectual Property.

 

Mrs. Schroeder noted that while ?Google Print Library could help many authors get more exposure and maybe even sell more books,  authors and publishers should not be asked to waive their long-held rights so that Google can profit from this venture.?

 

The Association of American Publishers is the national trade association of the U.S. book publishing industry. AAP?s approximately 300  members include most of the major commercial book publishers in the United States, as well as smaller and non-profit publishers, university presses and scholarly societies. The protection of intellectual property rights in all media, the defense of intellectual freedom,  and the promotion of reading and literacy are among the Association?s  primary concerns.

 

Editors note: A list of the members of the AAP Board of Directors  can be found at: http://www.publishers.org/about/boardmembers.cfm 

A list of AAP member companies can be found at:

 http://www.publishers.org/member/members.cfm.


Full text of McGraw-Hill vs. Google - Original PDF is here. What follows is text captured from the original PDF. Since the OCR process may introduct errors, users are advised to refer to the original PDF and not this extracted version.
 

FILED ELECTRONICALLY

Bruce P. Keller (BK 9300)

Jeffrey P. Cunard

James J. Pastor:, Jr. (JP 3 176)

Debevoise & Plimpton LLP

919 Third Avenue

New York, New York 10022

(212) 909-6000

Attorneys for Plaintiffs

UNITED STATES DISTRICT COURT

SOUTHERN DISTRICT OF NEW YORK

cv

THE MCGRAW-HILL COMPANIES, INC., :

PEARSON EDUCATION, INC., PENGUIN

GROUP (USA) INC., SIMON & SCHUSTER,

INC., and JOHN WILEY & SONS, INC.

Plaintiffs,

05 Civ. ( )

COMPLAINT

ECF Case

v

GOOGLE INC.,

Defendant.

x

Plaintiff publishers The McGraw-Hill Companies, Inc. ("McGraw-Hill"), Pearson

Education, Inc. ("Pearson Education"), Penguin Group (USA) Inc. ("Penguin"), Simon &

Schuster, Inc. ("Simon & Schuster"), and John Wiley & Sons, Inc. ("John Wiley")

(collectively, the "Publishers") for their complaint against defendant Google Inc.

("Google"), allege as follows:.NATURE OF THE ACTION

1 . This is an action for declaratory and preliminary and permanent injunctive

relief, arising under the U.S. Copyright Act, 17 U.S.C. $5 101 et seq. (hereinafter referred

to as the "Copyright Act").

2 . Publishers bring this action to prevent the continuing, irreparable and

imminent harm that Publishers are suffering, will continue to suffer and expect to suffer

due to Google?s willful infringement, to further its own commercial purposes, of the

exclttsive rights of copyright that Publishers enjoy in various books housed in, among

others, the collection of the University Library of the University of Michigan in Ann

Arbor, Michigan ("Michigan").

3 . Using the rubric of a "Google Library Project," Google has announced

that it has begun and will continue a commercial program under which it will digitally

scan, or copy, the entirety of each of the books supplied to it by Michigan, without regard

to whether (a) any or all of those books are protected by copyright and (b) any of the

Publishers (or any other publisher or owner of copyright, for that matter) consents to

having its copyrighted books included in the project.

4 . In consideration for receiving books from Michigan for scanning, Google

proposes to make a digital copy of each book that it scans and then provide that copy to

Michigan for Michigan?s own use. Google also proposes to (a) store, in perpetuity, one

or more of the resulting digital copies on Google?s computer servers, (b) offer to the

public the ability to search, and have access to, the copies of the books stored on

Google?s servers and to retrieve excerpts of those books and (c) publicly display the

2.excerpts of the books to any person in the world whose search, through Google, has

retrieved that book. All of these steps are taken by Google for the purpose of increasing

the number of visitors to the google.com website and, in turn, Google?s already

substantial advertising revenue.

5 . The Publishers support making books available in digital form so that

those books can be, among other things, researched through electronic means, To that

end, they have separately developed and are continuing to develop various means of

making electronic copies of their own works available consistent with their exclusive

rights under copyright. One such means involves the recently announced Open Content

Alliance ("OCA") involving a cooperative effort among publishers, libraries and Yahoo!

Unlike the Google Library Project, OCA will make books accessible to any search engine

(including Google?s). Also, unlike the Google Library Project, entire works will be made

available with the permission of copyright holders in ways that protect their rights.

6 . The Google Library Project, however, completely ignores those rights in

favor of Google?s own economic self-interest. Notwithstanding the participation of

Michigan and other academic and non-profit libraries, there should be no mistaking that

Google?s involvement in the Google Library Project is a wholly commercial undertaking,

In exchange for the libraries providing Google with books for purposes of digital

scanning, Google "pays" by reproducing and delivering digital copies of those books to

the libraries. When Google makes still other digital copies available to the public for

what it touts as research purposes, it does so in order to increase user traffic to its site,

which then enables it to increase the price it charges its advertisers.

3

-._- ..,.___. . .-...--.7. Because Google?s entirely commercial endeavor requires, among other

things, massive, wholesale and systematic copying of entire books still protected by

copyright for public distribution and public display, it infringes one or more of each

Publisher?s exclusive rights under the Copyright Act, 17 U.S.C. 3 106. Neither (a) the

fair use provisions of 17 U.S.C. 9 107 nor(b) the narrow provisions of 17 U.S.C. 5 108,

which in very different circumstances would allow a library but, in no event, Google, to

make digital copies of these works in a library?s collection, excuse Google?s wholesale

unauthorized copying.

8 . Google is aware that each of the Publishers does not want its copyrighted

books to be included in the Google Library Project without Google first having obtained

permission from the Publisher. Google, claiming fair use, has declared that it is not

required to obtain such permission. As a result, Publishers have been forced to

commence this action to protect and prevent ongoing and imminent harm to the

copyrights in their books.

JURISDICTION AND VENUE

9 . This Court has jurisdiction over the subject matter of this action pursuant

to 17 U.S.C. 3501, and 28 U.S.C. $3 1331,1332,1338 and 2201(a).

1 0 . Personal jurisdiction is proper under CPLR 302 because Google regularly

transacts or solicits business in this District; persistently provides services to Internet

users, consumers and advertisers in this District; and derives substantial revenue from

services, including advertising services, rendered in this District.

4.11. Personal jurisdiction is proper under the U.S. Constitution because

Coogle?s business in the District qualifies as sufficient minimum contacts between

Google and the District such that exercise of personal jurisdiction would not offend due

12. Venue is proper in this District pursuant to 28 U.S.C. $5 1391(b) and

1400(a) because (i) Google conducts business in this District and (ii) Google?s actions

have injured Publishers, who conduct substantial business in this District.

FACTS COMMON TO ALL CLAIMS

Plaintiffs

13. McGraw-Hill is a New York corporation with its principal place of

business in New York, New York. Through its Education segment, McGraw-Hill is a

leading publisher of educational materials, information and solutions for the Pre-K

through 12th grade, Assessment & Instruction, Higher Education and Professional

markets. McGraw-Hill is the owner or exclusive licensee of, among others, copyrights in

the works listed at Exhibit A.

14. Pearson Education, formerly named Prentice-Hall, Inc., is a Delaware

corporation that is a subsidiary of Pearson plc and has its principal place of business in

Upper Saddle River, New Jersey. Together with its corporate affiliates, Pearson

Education is one of the leading educational publishers in the world, educating more than

100 million people worldwide. Its college and professional imprints include Prentice-Hall,

Addison-Wesley, Allyn & Bacon, Benjamin Cummings, Longman, Que, Sams and

5 I.New Riders, Pearson Education is the owner or exclusive licensee of, among others,

copyrights in the works listed at Exhibit A. ~

1 5 . Penguin is a Delaware corporation that is the United States affiliate of the

Penguin Group and is a subsidiary of Pearson plc. It has its principal place of business in I

New York, New York. In addition to its Penguin imprint, Penguin publishes under

famous imprints and trademarks, such as Viking, Penguin Classics, Penguin Press, G. P.

Putnam & Sons (founded 1 X36), Dutton, and Riverhead. Penguin is the owner or

exclusive licensee of, among others, copyrights in the works listed at Exhibit A.

1 6 . Simon & Schuster, a subsidiary of Viacom, Inc., is a New York

corporation with its principal place of business in New York, New York. Founded in

1924, Simon & Schuster?s prominent imprints include Simon & Schuster, Scribner and

Free Press. Simon & Schuster is the owner or exclusive licensee of, among others,

copyrights in the works listed at Exhibit A.

11. Wiley is a New York corporation with its principal place of business in

Hoboken, New Jersey. Founded in 1807, Wiley is a leading publisher for the higher

education, professional, trade, scientific, technical, and medical communities worldwide.

It is, along with its wholly-owned subsidiaries, the owner or exclusive licensee of, among

others, copyrights in the works listed at Exhibit A.

1 8 . Publishers invest a great deal of time and money to acquire rights to and

publish their books, which reflect not only the creative efforts of individual authors, but

also the substantive and creative review, input and organization of editors employed by

Publishers, as well as significant expenditures on the printing, marketing and distribution

6.of those works. Publishers have vigorously sought to protect, defend and enforce their

exclusive rights in and to their copyrighted books, including those listed at Exhibit A.

1 9 . In order to profitably publish their books and continue in business,

Publishers depend on initial and backlist sales of copies of book~s and the licensing

revenue from these works. Particularly with respect to books that are not intended for the

mass market, the sale of every additional copy - in whatever medium - is significant, as

is each source of ancillary revenue, such as licensing fees received for granting

permission to make copies of and prepare and use excerpts of such works in hard copy

and in electronic form.

20. It has long been the case that, due to the exclusive rights enjoyed by

Publishers under the Copyright Act, both for-profit and non-profit entities provide

royalties or other consideration to Publishers in exchange for permission to copy, even in

part, Publishers? copyrighted books.

21. Collectively, the Publishers have registered many more copyrights than

those set forth in Exhibit A and, collectively, many more of Publishers? works than those

set forth in Exhibit A are among the books Michigan plans to provide to Google for

digital scanning and display as part of the Google Library Project.

Defendant

22. Google is one of the world?s largest media companies. Although it is best

known for operating one of the world?s most popular Internet search engines, it generates

revenues in a very traditional manner: by "delivering relevant, cost-effective. .

advertising." See http://investor.google.com..23. To attract more users to its site ~ thus allowing it to sell "cost-effective,

online advertising" to its customers - Google offers separate search engines for the web,

images, news groups, shopping sites, and many other special interest categories. It also

has begun to offer other content, just like its competitors Yahoo!, MSN, AOL and others.

24. Google?s business model has been very successful. Based in large part on

its Internet advertising revenue streams, including its AdWords and AdSense programs,

which generate ads that target the specific keywords searched for by its users, it now

enjoys a market capitalization of approximately $85 billion.

The Goode Library Project

25. In December 2004, as part of its continuing effort to increase the

advertising value of its site, Google announced the Google Library Project, under which

it claims it will make books in several of the world?s leading libraries available for

searching online, including books currently protected by copyright. In order to do so,

Google will first obtain print copies of books from a participating library, such as

Michigan. It will then scan those books, making a digital copy of the print edition. It

will then return to the participating library the original print edition. In addition, Google

will give the library at least one copy of each book in digital form.

26. Google does not add any new expression or meaning to the books it scans

for inclusion in the Google Library Project. When portions of those books are displayed

to users, Google simply includes much (but not all) of the bibliographic information with

which the book is originally published.

8

!

----?--7.?----- --_______,_.. -_-.-,------- ---- ----.27. Five libraries originally agreed to participate in the Google Library

Project: The Harvard University Library ("Harvard"), the Stanford University Libraries

("Stanford"), the Bodleian Library of the University of Oxford ("Oxford"), the New York

Public Library ("NYPL") and Michigan. On information and belief, Oxford and NYPL

will limit their participation to works that are no longer protected by copyright, but are in

the public domain. Harvard and Stanford have been somewhat less clear about which

books they will make available to Google.

28. Google and Michigan, however, have stated clearly that Michigan will

make available to Google, for Google?s reproduction and display, the books in

Michigan?s collection, even if those books still are protected by copyright. Among the

books in that collection in which Publishers hold copyrights are the works set forth in

Exhibit A, each of which has been duly registered with the Copyright Office and each of

which is at imminent risk of being copied in its entirety and made available for search,

retrieval and display, without permission, unless this Court enjoins Google?s plan to

make the Michigan "collection[ 1" available online. See http://print.google.com/googleprint/

publisher~library.html.

2 9 . Google purports to justify its systematic copying of entire books on the

ground that it is a necessary step to making them available for searching through

www.google.com, where excerpts from the books retrieved through the search will be

presented to the user. Exhibit B. Google analogizes the Google Library Project?s

scanning of entire books to its reproduction of the content of websites for search

~ purposes, This comparison fails. On the Internet, website owners have allowed their

I

9 I.sites to be searchable via a Google (or other) search engine by not adopting one or more

technological measures. That is not true of printed books found in library shelves.

Moreover, books in libraries can be researched in a variety of ways without unauthorized

copying. There is, therefore, no "need," as Google would have it, to scan copyrighted

books.

30. In fact, the position that Google has taken regarding the Google Library

Project ~ that it can include books protected by copyright without permission from the

copyright owner - is inconsistent with another, very similar project, which Google calls

the Google Print Program for Publishers. There, Google has recognized that it needs the

permission of copyright owners if it is to engage in the widespread copying, distribution

and display of copyrighted works that characterizes both programs. As part of the

Google Print Program for Publishers, Google obtained the express permission to engage

in such acts from publishers, including Plaintiffs.

31. There is no principled distinction between the Google Print Program for

Publishers and the Google Library Project, with respect to the types of works that are

copied, the digital technology used to copy and store the books, the amount of a book that

is copied by Google and the public accessibility and display of the copied works. The

only distinction is Google?s decision not to seek permission for books included in the

Google Library Project because those books happen to be in the collection of a given

library. Accordingly, although Publishers support and have given Google permission to

include many of their works in the Google Print Program for Publishers, they have.objected to and continue to object to Google?s inclusion of their copyrighted works in the

Google Library Project.

32. In response to the objections of Publishers and others, Google has

announced that publishers have until November 2005 to provide Google with a list of

every one of their books still protected by copyright that they do not wish to have Google

copy as part of the Google Library Project. Should a Publisher fail to provide such a

detailed list to Google, with the information that Google has announced is required, all of

that Publisher?s books found in Michigan will be at imminent risk of unauthorized

copying (if Google has not already made unauthorized copies), distribution and public

display.

33. Both the Google Library Project and Google?s pronouncement that

publishers must provide to Google detailed lists of books that they wish to be excluded

are contrary to the black letter requirements of the Copyright Act. The exclusive rights

enjoyed by copyright owners to reproduce, publicly distribute and publicly display their

works, and to authorize others to engage in such acts, 17 U.S.C. 3 106, squarely put the

burden on Google either to obtain the permission from copyright owners to copy and

make use of copyrighted books or exclude them from the Google Library Project. Each

Publisher has already made quite clear to Google that none of its works should be

included in the Google Library Project without permission, the Publishers are under no

obligation to provide Google with any further information and the information Google

professes to need in order to easily exclude copyrighted books in print from the Google

Library Project is readily available to it from a variety of sources including, but not

1 1 !.hmited to, the Copyright Office and Michigan?s on-line catalog. See http://lib.umich.edu/

mirlyn/mirlynpage.html.

34. Apart from the November 2005 deadline set by Google, Google and

Michigan have been unclear (at best) with respect to when any given book in Michigan?s

collection has been or will be included in the Google Library Project, as well as when

Google actually has copied or will copy a given book, make it available for search,

retrieval and public display and convey the digital copy to Michigan. There is, however,

no dispute about Google?s intent: come November, it plans to continue with the Google

Library Project, which it has described as taking "the collection[ I" of Michigan and

"making its content searchable" at www.google.com. Accordingly, a concrete, justifiable

case or controversy exists with respect to Publishers? works in the Michigan collection

because Google intends to engage in the unauthorized reproduction, public distribution

and public display of, inter alia, the works identified in Exhibit A, and of others.

35. Google?s continuing and future infringements are likely to usurp

Publishers? present and future business relationships and opportunities for the digital

copying, archiving, searching and public display of their works. The Google Library

Project, and similar unrestricted and wide-spread conduct of the sort engaged in by

Google, whether by Google or others, will result in a substantially adverse impact on the

potential market for Publishers? books.

COUNT I

36.

(Copyright Infringement)

Publishers incorporate the prior paragraphs by reference.

1 2

I

-------- --_-..- _..., -- _...-, - __---_~ -_-___- ~____ __._ _...,, --.--.37. Publishers? books, a representative sample of which is set forth in Exhibit

A, are original copyrightable works. Publishers have complied in all respects with 17

U.S.C. $5 101, et seq., have secured the exclusive rights in the works and have registered

copyrights in the works with the Copyright Office in accordance with its rules and

regulations.

38. Google will infringe the copyrights of Publishers? books by unlawfully

reproducing and publicly distributing and displaying copies of such works in violation of

the Copyright Act.

39. Google?s infringements are and will be willful, executed with full

knowledge of Publishers? copyrights and in conscious disregard for Publishers? exclusive

rights in the protected works.

40. Google?s deliberate infringement ofpublishers? copyrights has greatly and

irreparably damaged Publishers and will continue to damage Publishers greatly and

irreparably unless enjoined by this Court. In the absence of injunctive relief, Publishers

will have no adequate remedy at law. Accordingly, Publishers are entitled to a

preliminary and final injunction in accordance with 17 U.S.C. § 502.

4 1 . Publishers are entitled to recover costs and attorneys? fees in accordance

with 17 USC. 5 505.

PRAYER FOR RELIEF

Wherefore, for the reasons set forth above, Publishers respectfully pray for

judgment in their favor and against Defendant as follows:

1 . A declaration in favor of Publishers against Google on Count I.

1 3.2 . A Final Order that permanently enjoins Google from, in any manner,

reproducing, publicly distributing and/or publicly displaying all or any part of any

Publisher?s copyrighted works as part of the Google Library Project, or otherwise, except

upon the express prior authorization of the Publisher owning or controlling the copyrights

in such works.

3 . An Order that requires Google to delete or otherwise destroy all

unauthorized copies made by Google through the Google Library Project of any

copyrighted works, whether in whole or in part, owned by Publishers (a) from any

computers or web servers owned by Google or that are under its control, or (b) that are

otherwise in the possession of Google.

4 . An Order that declares that Google?s past, present and future conduct and

practices constitute infringement of Publishers? exclusive rights of copyright in and to

their works, including the works set out in Exhibit A.

5 . An Order requiring Google to tile with this court within 30 days after the

entry of final judgment a written statement, under oath, setting forth in detail the manner

in which it has complied with the Order.

6 . An Order that Google pay Publishers for the costs of this action and their

reasonable attorneys? fees.

1 4.7. An Order granting Publishers such other and further relief as this Court

may deem equitable and proper.

Dated: October 19,2005

Respectfully submitted,

By: /3x/-LI- A?.&\

Bruce P. Keller (BK 9300)

Jeftiey P. Cunard

James J. Pastore, Jr. (JP 3176)

DEBEVOISE & PLIMPTON LLP

9 19 Third Avenue

New York, NY 10022

(212) 909-6000 (phone)

(212) 909-6836 (fax)

bpkeller@debevoise.com

jpcunard@debevoise.com

jpastore@debevoise.com

Attorneys for Plaintiffs

The McGraw-Hill Companies, Inc.,

Pearson Education, Inc.,

Penguin Group (USA) Inc.,

Simon & Schuster, Inc., and

John Wiley & Sons, Inc..EXHIBIT A

MCGRAW-HILL

TX-5-771-910

mmon Technology,

16.MCGRAW-HILL

Author Name Book Title

I- I Kasper, et al (found) 1 Harrison?s Principles Of Internal Medicine,

( 16eVol 1

1 Harrison?s Principles Of Internal Medicine,

1 16eVol2

1 SOL SERVER 2000 FOR EXPERIENCED

GAS

Ethernet Passive Optical Networks

1 p,,ennmmn

Handbook Of Transportation Engineering

What Is Sarbanes Oxlev

Human Genetics, 5e

Great Ideas In Physics, 2e

Air And Gas Drilling Manual: Engineering

Applications For Wzer Wells, Monitoring

Wells, Mining Boreholes, Geotechnical

Boreholes, And Oil And Gas Recovery Wells,

Second Edition

Biology, 7e

What Investors Need To Know

Nobel Laureates

Mcgraw-Hill Encyclopedia Of Science And

1 Technology, 9e - -1

Handbook Of Petrochemicals Production

Process

Digital Signal Processing

Clinical Anesthesiology, Third Edition

Building Securitv: Handbook For

Architectural Pl&ning And Design

Microbiology: A Human Perspective, 4e

Moving The Earth, 5e

Introduction To Matlab 7 For Engineers

Psychology: Frontiers And Applications

.Net & J2ee Interoperability

Molecular Thermodynamics And Transport

,,"IIn"IIU

Html & Xhtml: The Complete Reference

Javascript: The Complete Reference

Microbiology, 5e

Software Engineering: A Practitioner?s

Approach, 6e

Software Engineering: A Practitioner?s

, ,

t

Mader

Madura, Jeff

McCarty

McGraw-Hill

Mitra

Morgan, G. Edward, Jr.

Nadel. Barbara

Nester, et al

Nichols, H. and Day, D.

Palm

Passer and Smith

Peltzer

Peters

Powell

Powell

Prescott, et al

Pressman

Pressman

1 7

Copyright Reg. No

TX-5-019-108

TX-5-019-109

TX-5-744-574

TX-6-1 60-569

TX-5-956-592

TX-6-029-914

TX-5-606-569

TX-4-471-448

TX-5-314-536

TX-6-072-266

TX-4-601 -3 11

TX-5-510-005

TX-6-016-928

TX-5-816-727

TX-6-029-865

TX-5-490-795

TX-6-017-697

TX-5-234-942.Author Name

Price

Proakis

Rangwala, A.S.

Raven

Raven, et al

Reddy

Rizzoni

Rosen

Rudolph, et al

S&P (Jiler)

Sal&man,

Santrock

Scardina

Schildt

Schildt

Sedev et nl Seeley, et al

Sheimc, _.__ Sheimo, Michael D.

Sheimo. Michael D. Sheimo, Michael D.

Sheimo. Michael D. Sheimo, Michael D.

Sk Shier, et al

5Shier, et al

Siedentop, Daryl Sieaenrop, Uaryl

Simchi-Levi,

EditWSimchi-Levi,

DavidKaminsky, Philip

Slater

Smith

-Smithson

Sobel

Taylor

Thompson and Bordwell

Trzukep, Richard

MCGRAW-HILL

Book Title Cowright Rep. No

Approach, Se

ORACLE DATABASE 1 Og SQL

Digital Communications, Fourth Edition

Turbo-Machinery Dynamics: Design And

Operation

Biology, 6e

Biology, 7e

An Introduction To The Finite Element

TX-5-956-560

TX-5-266-506

TX-6-168-841

TX-5-393-646

TX-5-953-607

TX-3-470-227

Method, 2e

Principles And Applications Of Electrical

Engineering, 4e

Discrete Mathematics And Its Applications,

5 e

RUDOLPH?S PEDIATRICS, 21/E

How Charts Can Help You In The Stock

Market

Dvd Confidential 2

Life-Span Development, 9e

ORACLE DATABASE log: XML & SQL

The Art Of C++

C: THE COMPLETE REFERENCE, 4/E

Anatomy & Physiology, 4e

Stock Market Rules, 3e

Bond Market Rules

Mutual Fund Rules

Hole?s Human Anatomy & Physiology, 10e

Hole?s Human Anatomy & Physiology, 8e

Introduction To Physical Education, Fitness,

And Sport, 5e

Managing The Supply Chain

TX-5-624-601

TX-5-643-474

TX-5-676-657

TX-6-148-120

TX-5-817-379

TX-5 676-264

TX-6-029-920

TX-6-017-649

TX-5-177-618

TX-4-660-286

TX-6-090-290

TX-5-197-528

TX-5-084-388

TX-6-071-274

TX-4-866-953

TX-5-880-128

TX-6-01 8-621

Saving Big Blue

Photoshop Cs And Dreamweaver Mx

Integration

Managing Financial Risk, 3e

The Pursuit Of Wealth

Health Psychology, 5e

Film History: An Introduction. 2e

Air Quality Compliance And Permitting

TX-5-03 l-397

TX-6-105-096

TX-4-864-532

TX-5-127-143

TX-5-608-847

TX-5-643-392

TX-5-673-737

1 8.MCGRAW-HILL

Author Name Book Title Copyright Rep. No

Manual

How To Do Everything With Microso:R TX-5-828-798

Office 2003

and Kestelman Adhesion Of Polymers TX-5-490-784

Perspectives In Nutrition, 6e TX-5-815-386

Standard Handbook Of Broadcast TX-6-103-945

Engineering.PEARSON EDUCATION

Author Name

Airasian & Gay

Andres & Smith

Book Title CowriphtRep. No

Educational Research: Competencies for Analysis TX-5366678

.and Applications

Principles and Practices of Commercial TX-3-543-007

TX-l-481879

TX-P-?i3?-n71 _^- --- -,_

1TX-1 1X-465 ^__S-_ _II ._-TX-

5-446-636

TX-4-397-3t $7

TX-5-266-o: 51

ITX-5-249-805

ITX-5-554-964

Anthony & Breitner

Arens & Beasley

Arnold & Chapman

Aronson & Wilson

Bear & Invemizzi

Bergeron & Bizjak

Berk

Berk

Construction

Essentials of Accounting and Post Test Booklet

Auditing and Assurance Service

Introduction to Materials Manaeement

Socii 11 Psychology

Wore Is Their Way

First Responder

Development Through the Lifespan

Infants and Children: Prenatal Through Middle

I Childhood

1 Introductory Algebra/ Raic Almhra - ---o----

1 Chemistry: The Central Science

I I

I AMX915 ---"-_--

1 TX-1-4X6-181 I --- ^ ?-- l_l

Basic Trauma Life Support for Advanced 1TX-5-854-4:

Bittinger

Brown & Lemay

1 Campbell

Ember & Ember

Friend & Bursuck

APEX-4-828-771

I Anthropology 1 TX-l-486-267

I Including Students with Soecial Needs: A Practical 1TX-5-447-750

I - Gnide for Classroom Teacher

Gerrig & Zimbardo

Giancoli

Giamretti

Gomez-Mejia & Balkin

Hambley

Herrell& Jordan

--.-Psychology

& Life

Physics: Principles with Application (Vol. 1)

Understanding Movies

Managing IIuman Resources TX-4-638-391

1 Electrical Engineering: Principles and Applications TX-5-484-641

Fifty Strategies for Teaching English Language TX-5-068-972

TX-258-61 1

TX-4-627-153

TX-A-197-X57

Heward

1Learners.

I Exceptional Children: An Introduction to Special 1TX-5-010-622

Hewitt

Education

Conceptual Physics ( TX-5-437-895

2 0.PEARSON EDUCATION

I Author Name Book Title 1 CoDyright Rep. No 1

Hill & Kolb Chemistry For Changing Times

Hoffer & Prescott Modem Database Management

Kenrick & Neuberg Social Psychology: Unraveling the Mystery

Keown & Petty Financial Management: Principles and

1 Applications

TX-5-257-130

TX-5-462-935

TX-5-609-922

TX-5-453-833

I Lannon

] Marketing Management

If Marketing

Mgmt & Stdnt CD Pkg

1 Technical Communication and Technical

TX-5-563-569

TX-3-045-005

TX-2-754-208

TX-5-982-429

TX-6-010-930

Communicatinn R~SOUTCPS

_.. _ __ _ _ _ _ _ _._ _ _ _

I I

Practical Research: Planning and Design

Java Software Solutions: Foundations of Program

Design

Emergency Care

TX-5-249-244

TX-4-667-266

TX-5-926-757

- I I

ciples of Risk Management and Insurance

,ganizational Behavior

Fundamentals of Management

The Cnltnral T.andscape: An Introduction to

TX-5-260-01 1

TX-5-668-575

TX-4-614-271

TX-199-328

2 1.PEARSON EDUCATION

Author Name Book Title Cowright Rep. No

1 Huma

1 is for combined?

Stokstad Art History Revised Vol. 1

V.1&2)

TX-5-973-192 (Reg.

is for combined

Stokstad

Strunk & White

Tannenbaum

Tompkins

Tompkins

Tortora & Funke

Troyka

Vacca & Vacca

Microbiology: An Introduction

Simon and Schuster Handbook for Writers

Content Area Reading : Literacy and Learning

Art History Revised Combined Vols. 1 & 2

The Elements of Style

Excursions in Modem Mathematics

Literacy of 21 St Century

Language Arts: Patterns of Practice

V.1&2)

TX-5-973-192

TX-5-032-332

TX-3-997-590

TX-4-490-923

TX-3-355-807

PA-1-207-875

TX-5-457-897

TX-5-461-357

Vacca & Vacca

Wade & Tavris

Wade & Tavris

Walraven

Washington

Watson & Baker

Wells & Burnett

Wheelen & Hunger

Young & Freedman

1 Reading and Leamine to Read

1 Invitation to Psychology

] Psychology, Me:dia and Research Update

ias

Mathematics with Calculus

Basic Arrhythm

Basic Technical

Molecular Biology of the Gene

Advertising: Principles and Practice

Strategic Management and Business Policy

Sears and Zemansky?s University Physics with

Modem Physics

TX-5-035-232

1 TX-5-350-016

TX-5-146-774

TX-l-887-194

TX-1-552-914

PA-1-207-086

TX-5-645-219

TX-2-473-639

TX-5-109-733

I

I

I

Across the Curriculum -22.PENGUIN

Author Name Book Title Copyright Rep. No

hrmstrong,

Auletta, Ken

I

1 Buddha

( Backstory

.ife Of Frederick Douglass

i? Guide To Hunting And Fishing

enance

Lain And Stars

m Unlimited

Cat Who Brought Down The House

hers And Sisters

And Selected Poems 1974-2004

Speckled Monster

Alexander Hamilton

The Lady And The Unicorn

The Virgin Blue

Ghost Wars

jre

e Story - New and Selected Poems 1974.2004

Liar?s Game

Between Lovers

The Danish Girl

Rose City Stories

e Third Reich

Chevalier, Tray

Chevalier, Tracy

Coll, Steve

Cook, Robin I Seize

Comog, Evan 1 The Power And Th

Dennis, Carl

Dickey, Eric Jerome

Dickey, Eric Jerome

Ebershoff, David

Ebershoff, David The 1

Evans, Richard The Coming Of Th

F i e l d i n g , H e l e n Olivia Joules And The Overactive Imagination

Foerst. Anne God In The Machine

Fuller, Alexander 1 Scribbling The Cat

Gehlek, Nawang Good Life, Good Death

Rimpoche

Gonzalez, Juan Harvest Of Empire : A History Of Latinos In

ATTWriC~

TX-5-370-936

TX-5-916-540

TX-1-017-253

TX-5-01 l-857

TX-5-401-060

TX-6-062-5 18

TX-5-724-859

TX-5-715-304

TX-3-999-145

TX-s-950-870

TX-5-773-247

TX-5-967-703

TX-5-916-525

TX-5-634-766

TX-5-912-289

TX-5-812-696

TX-S-999-642 i TX-5-950-870

TX-5-250-241

TX-5-425-013

TX-5-l 52-056

TX-5-382-364

TX-5-92 l-759

- - ^ - - _ - -1

TX-5-977-380

_-. _____-1

The Race Myth

I

1 TX-5-987-595

1 Under Fire

1 Second Opinions

I American Writing

1 Let?s Not Beat Around The Bush pp I Roughing It

A Peo le?s Historv Of The Suoreme Court

1 The Peloponnesian War

1 Cherry

TX-5-484-254

TX-5-207-484

TX-3-782-386

TX-6-01 l-395

TX-831-813

I TX-5-035-460

1 TX-5-737-255

1 TX-5-303-706

2 3.PENGUIN

Author Name Book Title Cowright Reg. No

tiGiG.Nora Okia

I

( Fox Girl TX-5-536-724 m. -. 1g Corsage TX-4-41 O-824

I An underwood TX-5-107-081

Llsrening To Prozac TX-3-613-520 Kunzru, Hari Transmission TX-5-982-888 Lama, Dalai and Cutler, The Art Of Happiness TX-5-820-059 Howard

Lamott, Anne

LeDuff, Charles

Lee, Cl

Lowenstein, Roger

Marcom, Micheline

Marshall, Joseph M. III

Martin, Russell

McMillan, Terry

Melissa Bank

Mortimer, John?

Nelson, Craig

Noonan, ,Peggy

O?Dell, Tawni

O?Faolain, Nuala

Ozeki, Ruth

PLAN B: Further Thoughts On Faith

WORK AND OTHER SINS: Life In New

1 Citv And Thereahmts

Picas

A Day Late

Girls? Guide To Hunting

Whel ~-The

1 __ _.

York

lang-rae

.~~, .-..- -..-.- -__-_-Aloft

Origins Of The Crash

Daydreaming Boy

The Journey Of Crazy Horse

:so?s War

And A Dollar Short

Fishing

1 Parrish, Thomas

?hilbrick, Nathaniel II

re There?s A Will

!irst Heroes

When Character Was King

Back Roads

Almost There

All Over Creation

The Submarine

Sea Of Glory

The Sex Lives Of Teenagers

8: The Top Ten Reasons Why *I BUSHMUSTGO

I

TX-5-947-97 9

TX-5-912-61 51

TX-5-955-l 1 4

TX-6-075-4: 2 3

TX-5-653-594

TX-5-354-016 - TX-S-01 l-857

TX-6-016-l: 5 9

TX-5-660-4: 50

2

TX-5-461-9: 3 3

TX-5-987-5! 24

TX-5-690-7: 34

TX-5-743-991

TX-5-978-871

TX-5-886-417

TX-5-281-408

TX-5-989-3: 34

Pmviw Rnhwt R -_ -....-, _ ._I_ _ .-..

Reid, T.R.

Robinson, Randall

Robinson, Randall

Rybczynski, Witold

Sandford, John

Sandford, John

Saunders, George

Segal, Nancy L.

Seife, Charles

Shell, G. Richard

) George Bush Doesn?t Deserve A Second Term

1 T .nllohter . 4 Scientific Investigation --- _..-_ .

The United States Of Europe

The Reckoning: What Blacks Owe Each Other

The T-kht

1 TX-5-303-9Po 2,

TX-6-083-654

TX-5-487-830

Txm5-ld5-7SO ___----. _1_ " _ ." I.

Looking Around :A Journey Through Architecture TX-3-481-776

The Hanged Man?s Song TX-5-856-7:

Mortal Prey TX-5-542-747

Pastoralia TX-5-218-7!

Entwined Lives TX-4-977-367

Alpha And Omega TX-5-810-357

Bargaining For Advantage Negotiation Strategies TX-5-010-144

1 For Reasonable People

2 4.PENGUIN

Author Name Book Title Copyright Rep. No

Shteyngart, Gary

Singer, Peter

Smith, Dennis

Spence, Jonathan

Stone, Douglas; Patton,

The Russian Debutante?s Handbook TX-5-555-696

The President Of Good And Evil TX-s-947-516

Report From Ground Zero TX-5-504-501

Treason By The Book TX-5-347-737

Difficult Conversations : How To Discuss What TX-5-162-226

Matters Most

Joy Luck Club TX-2-548-841

A Bit On The Side TX-5-991-195

WORKING FIRE: The Making Of An Accidental TX-5-941-490

Vreeland, Susan

Waters, Sarah

Wills, Garry

Wolfe, Alan

Woods, Stuart

Wooten, Jim

Zafon, Carlos

Fireman

The Passion Of Artemesia

Tipping The Velvet

Saint Augustine?s Conversion

One Nation After All

The Prince Of Beverly Hills

We Are All The Same

The Shadow Of The Wind

TX-5-484-281

TX-5-008-545

TX-6-082-724

TX-4-752-109

TX-6-080-062

TX-6-080-440

TX-5-966-003

2 5.SIMON 8c SCHUSTER

TX-3-315-330; TX-5-

335-375; TX-5-

._-^

. . . . ^.SIMON & SCHUSTER

Author Name Book Title Copvripht Rec. No

Covey, Stephen R. The 7 Habits of Highly Effective People Personal TX-2-680-685

Workbook

Cramer, James J. Confessions of a Street Addict TX-5-597-406

Cramer, James J. Jim Cramer?s Real Money TX-6-144-023

Cramer, Richard Ben How Israel Lost TX-5-976-160

Dallek, Matthew The Right Moment TX-5-271-445; TX-S-

956-627

Deaver, Jeffery The Blue Nowhere TX-5-383-787

Deaver, Jeffery The Empty Chair TX-5-229-997

DeBaggio, Thomas Losing My Mind TX-5-520-314

Doerr, Anthony The Shell Collector TX-5-462-085

Durant, Will Heroes of History TX-5-487-584

Eisenhower, John General Ike TX-5-716-334

Emerson, Steven American Jihad TX-5-606-583

Fitzgerald, F. Scott Tender is the Night A72045; R286828

Fitzgerald, F. Scott The Last Tycoon A158462; R462860

Fitzgerald, F. Scott The Great Gatsby A855444; R109367 -Gergen,

David Eyewitness to Power- TX-5-265-108

Gerhart, Arm The Perfect Wife T X -5 -9 5 8 -8 3 4 -Gilder,

George Telecosm TX-5-31 l-747

Hemingway, Ernest For Whom the Bell Tolls A147112; R420407

A Farewell to Arms Serial publication:

B27057, R181032;

B29725, 181033;

B34177, R181034;

B36509, R181035;

B39578, R181036;

B44601, R181037.

Book publication:

A12869, R177406

Hemingway, Ernest The Sun Also Rises A950716; R132519

Isaacson, Walter Benjamin Franklin TX-5-813-289

King, Stephen Dreamcatcher TX-5-372-163

King, Stephen Hearts In Atlantis TX-5-069-778

King, Stephen On Writing TX-5-327-522

Klosterman, Chuck Sex, Drugs, and Cocoa Puffs TX-5-824-999; TX-6-

006-639

Levine, MelI Mind at a Time TX-5-517-658

Lieberman, Joseph I. In Praise Of Public Life TX-5-006-970

Louv, Richard Fly-Fishing for Sharks TX-5-215-855

27.SIMON & SCHUSTER

Author Name

MacLaine, 5

Mapson, Jo-Ann

Book Title

I

irhen Pride Still Mattered

*Frank Angela?s Ashes

@rank Tis

-1, David 1776

McCullough, David John Adams

McCullough, David Truman

McMurtry, Larry. COMANCHE MOON

McMurtry, Larry. DEAD MAN?S WALK

McMurtry, Larry. Lonesome Dove

Cowripht Reg. No

McCo

McCullougl

TX-5-240-072

TX-5-677-778

TX-5-861-143

TX-5-108-580

TX-4-390-083

TX-5-068-432

TX-6-l 16-978

TX-5-353-626; VA-l-

026-6 18

TX-3-315-124

TX-4-759-335

TX-4-173-297

TX-1-585-164; TX-7

0 8

/ 5-315-497: VA-343. 1

TX-5-713-058; TX-5-

939-961

TX-5-635-l 16:

TX-s-916-844; VA-l-

225-838

TX-5-220-7 10

TX-5-520-423

TX-5-724-093

A71658; RE-58-194

TX-5-949-094

Meili, Trisha

Mezrich, Ben

Morris, David J.

Nelson, Antonya

O?Neill, Jamie

Orman, Suze

Peale, Dr. Norman

Vincent

Picoult. Jodi

I Am the Central Park Jogger

Bringing Down the House

Storm on the Horizon

Living to Tell

At Swim, Two Boys

The Laws of Money, The Lessons of Life

The Power of Positive Thinking

.y Sister?s Keeper

1 Bare Bones Reichs, Kathy Reichs, Kathy

!Fjggl!~ors

:

eadly Feasts

:k Avenue

America -11.

d a/l 7a.r

1 TX-5-766-491

TX-5-418-117

TX-4-642-945

TX-5-014-66s

Shawcross, William Deliver Us From Evil

Skinner, Kiron K. Reagan, In His Own Hand

Skinner, Kiron K. Reagan?s Path to Victory

l-067-423

TX-5-258-602

TX-5-361-404; TX-5-

361-405; TX-5-

361-406

TX-6-144-386; TX-28.SIMON & SCHUSTER

Author Name Book Title

&kind, Ron The Price of Loyalty

Swofford, Anthony Jarhead

Thomas, Helen Front Row At The White House

Tyree, Omar For the Love of Money

Underhill, Pace Call of the Mall

Wead, Doug The Raising of a President

Woodward, Bob Bush at War

Woodward, Bob Plan of Attack

Woodward, Bob Shadow

Copyright Rep. No

6-144-387; TX-6-

144-388

TX-5-913-275; TX-6-

089-049

TX-5-715-190

TX-5-034-83 1

TX-5-267-329

TX-5-944-927

TX-6- 102-341

TX-5-640-719

TX-5-988-194

TX-5-004-333

I I

29

_- _.-__ __-- ____._ --._- -- ..---.WILEY

TX-6-162-140.-..

.

WILEY

A&ho- Book Title Copyright Reg. No

--t

Griffin

Heim

Himes

H o

I

Fungal Physiology 2E 1 TX-3-75

Cancer Cytogenetics 2E 1 TX-4-l!

Anthropometric Assessment of Nutritional Stat1

Biotechnology and Biopharmaceuticals: ~-I

i9-910

ix-169

.lS 1 TX-3-086-649

-5-802-848

Hoch

Huang

Jones

Keen

TransformingProteins and Genes Into Drugs

NMR Data Processing

PACS and Imaging Informatic: Basic Principles

and Applications

Micelles, Monolayers and Biomembranes

Computer Simulation in Bioloav: A BASIC

TX-4-435-304

TX-5-96 l-906

TX-4-01 l-717

TX-3-452-452

Le

- Le ___- Luduena

by Engaging Businesses

Health and Numbers: A Problems-Based TX-5-460-037

Introduction to Biostatistics 2E

Health and Numbers: Basic Biostatistical Methods TX-3-973-972

Learning More Biochemistry: 100 New Case- TX-4-564-l 02

Oriented Problems

Martin Primer on MR Imaging of the Abdomen and Pelvis TX-6-143-948

Matthews Biochemistry: a Short Course TX-4-499-690

Matthews Protein Absorption Development and Present State TX-3-377-955

Maulik

McPherson

Miller

of the Subject

Molecular Biotechnology: Therapeutic

Applications and Strategies

Introduction to Macromolecular Crystallography

Addiction Psychiatry: Current Diagnosis and

TX-4-401-729

TX-5-719-079

TX-4-077-082

Mitelman

1 Treatment

I Catalog of Chromosome Aberrations in Cancer 4E I TX-3-489-609

Mitelman

Moat

Moat

Morey

Murphy

2 Parts

Catalog of Chromosome Aberrations in Cancer 5E TX-3-854-435

Microbial Physiology 3E TX-4-145-219

Microbial Physiology 4E TX-5-603-865

Essentials of PAI Assessment TX-5-739-21 1

Fundamentals of Light Microscopy and Electronic TX-5-469-91 1

Murray

Ng

Offit

Imaging

Antisense RNA and DNA

Drugs: From Discovery to Approval

Clinical Cancer Genetics: Risk Counseling and

TX-3-448-390

TX-5-917-277

TX-4-709-542

3 1

-----T- --------.--.. --t

WILEY

Author Name Book Title Copvrieht Rep. No

O?Rahilly

O?Rahilly

O?Rahilly

Management

HumanEr ? ? naryology and Teratology

Htiman Ernbryology and Teratologv ?E --

The Embryonic Human Brain: An Atlas of

TX-3-375-00:

^._ --_ ._,

1 TX-5-127-26:

Owens

Owens

Pastemak

Pontes

Presser

Redei

Relethford

Robb

Roland

Rosenberg

Rothwell

Saccone

Salibi

San0

Sapienza

Sapienza

Scheffler

Schempp

Schena

Schneider

Schull

Semelka

32.WILEY

Author Name Book Title Copyright Reg. No

MRI of the Abdomen and Pelvis: A Text-Atlas TX-4-587-385

Practical Flow Cytometry 3E TX-3-993-553

Practical Flow Cytometry 4E TX-5-800-166

Applications for Electronic Displays: Technologies TX-4-819-266

~- Shi ^. . Smgn

Spata

and Requiremel 1ts

1 Amphibian Metamorphosis TX-5-121-851 __. . Microscale and Selected Macroscale Experiments TX-4-017-294

for General and Advanced General Chemistry

Research Methods in Psychology: Science and TX-5-720-549

Stachowitsch

Theodore

-.

Diversity

The Invertebrates: An Illustrated Glossary TX-3-616-020

Nanotechnology: Environmental Implications and TX-6-212-342

Tsoi

1 Solutions

Abdominal Access in Open and Laparoscopic 1 TX-4-412-881

VanCleave

Wagner

Wang

Surgery

Janice VanCleave?s Gravity TX-3-590 665

Chromosomes: A Synthesis TX-3-599-401

Radiation Therapy for Head and Neck Neoplasms TX-4-237-848

Weinschenk

Weiss

West

Winzor

Wolfe

3E

Guidelines for Enterprise-Wide GUI Design

Genetics and the Logic of Evolution

Biodynamics: Why the Wirewalker Doesn?t Fall

Quantitative Characterization of Ligand Branding

Radioactive and Stable Isotope Tracers in

TX-4-122-026

TX-5-947-368

TX-5-887-201

TX-4-225-394

TX-3-375-383

Wolfe

Wong

Zhang

Biomedicine

Isotope Tracers in Metabolic Research 2E

Compact and Broadband Microstrip Antennas

Microarray Quality Control

TX-6-072-758

TX-5-490-963

TX-5-953-l 18

3 3.EXHIBIT B

Book Page Screenshots.Books submitted by a publisher: For books that publishers have submitted, you will be able to view a full

page and a few pages on either side.

Mastering Digital Photography i _ : ,*,,! ,. ..,,,.,

A

, ,~ ~.,, ,,

,,.,,,,, / ,,; ,,., ,$ .,.,, ( :

"?(? ,,., ,, ,, ,.,.,,, _,.x ,,.

,, ,,_,,, ,. .., ,,,,.. i I _., /,~,

,., ,, .~; ,,,,,,,,.. ,,,?,,

35

.- --.___ ---_--.,-~ .._--~.--

----------~

Book Info View Only

Library books stilt in copyright: For books that we have scanned from a library which are still in copyright,

You Will only be able to view the bibliographic information and a few short sentences of text around your

search term.

I

 

Wednesday, November 02, 2005

DO NOT install the Windows Authenticode Certified "Secure service pack" if prompted!!!

This site, http://www.placementpower.org/ seems to be the one behind the distribution of a browser add-in that has nothing to do with security except to violate yours. It really adds the ability to server ads to you that you may or may not want. It may do other harmful things, but this has not been verified. Don't trust something that has to hide what it really is and what it really does to your computer.
 
They also offer Surf Speak surfspeak.com and Voice command browser. If you are considering these, look for the same thing somewhere else, or make sure you read all about what the do to your computer and what rights you give up by doing so.
 
They also say they are Windows Authenticode Certified which they may or may not be, I don't know what it takes to be able to claim that, but it does NOT mean that Microsoft approves of what they are doing. If they do, let me know and I'll print that. They also try to make you think that the Secure Service Pack is something important like Macromedia Flash Player, Adobe Reader, Quick